Monday, September 30, 2019
Economy Exam Questions Essay
1. The Prisonerââ¬â¢s Dilemma involves two spies who are held in separate soundproof rooms. But even if the two spies could communicate, what makes it difficult for them to achieve the cooperative solution (both not confessing)? 2. A key to analyzing subgame perfect equilibrium strategy in sequential games is 3. In making promises that are not guaranteed by third parties and in imposing penalties that are not enforced by third parties, all of the following are credibility-enhancing mechanisms except 4. The starting point of many methods for predicting equilibrium strategy in sequential games is 5. Credible promises and hostage mechanisms can support a continuous stream of cooperative exchanges except when 6. Firms that have a cover charge for their customers and charge for each item they purchase as well are exhibiting 7. Third-degree price discrimination exists whenever 8. To maximize profits, a monopolist that engages in price discrimination must allocate output in such a way as to make identical the ____ in all markets. 9. Vacation tours to Europe invariably package visits to disparate regions: cities, mountains, and the seaside. Bundling, a type of second degree price discrimination, is most profitable when 10. ____ is a new product pricing strategy which results in a high initial product price. This price is reduced over time as demand at the higher price is satisfied 11. Contracts are distinguished from tactical alliances by which of the following characteristics: 12. When someone contracts to do a task but fails to put full effort into the performance of an agreement, yet the lack of effort is not independently verifiable, this lack of effort constitutes a 13. When borrowers who do not intend to repay are able to hide their bad credit histories, a lenderââ¬â¢s well-intentioned borrowers should 14. To accomplish its purpose a linear profit-sharing contract must 15. When retail bicycle dealers advertise and perform warranty repairs but do not deliver the personal selling message that Schwinn has designed as part of the marketing plan but cannot observe at less than prohibitive cost, the manufacturer has encountered a problem of ____. 16. The lower the barriers to entry and exit, the more nearly a market structure fits the ____ market model. 17. ____ yields the same results as the theory of perfect competition, but requires substantially fewer assumptions than the perfectly competitive model 18. ____ occurs whenever a third party receives or bears costs arising from an economic transaction in which the individual (or group) is not a direct participant. 19. The antitrust laws regulate all of the following business decisions except ____. 20. The sentiment for increased deregulation in the late 1970ââ¬â¢s and earlyà 1980ââ¬â¢s has been felt most significantly in the price regulation of 21. The ____ depicts the risk-return relationship in the market for all securities: 22. If the acceptance of Project A makes it impossible to accept Project B, these projects are: 23. Capital expenditures: 24. The decision by the Municipal Transit Authority to either refurbish existing buses, buy new large buses, or to supplement the existing fleet with mini-buses is an example of: 25. Which of the following items is (are) not considered as part of the net investment calculation? 1. In the linear breakeven model, the difference between selling price per unit and variable cost per unit is referred to as: 2. Evidence from empirical studies of long-run cost-output relationships lends support to the: 3. Theoretically, in a long-run cost function: 4. In a study of banking by asset size over time, we can find which asset sizes are tending to become more prominent. The size that is becoming more predominant is presumed to be least cost. This is called: 5. A ____ total cost function implies that marginal costs ____ as output is increased. 6. In the linear breakeven model, the breakeven sales volume (in dollars) can be found by multiplying the breakeven sales volume (in units) by: 7. Long distance telephone service has become a competitive market. The average cost per call is $0.05 a minute, and itââ¬â¢s declining. The likely reason for the declining price for long distance service is: 8. All of the following are mechanisms which reduce the adverse selection problem except ____. 9. In the long-run, firms in a monopolistically competitive industry will 10. An ââ¬Å"experience goodâ⬠is one that: 11. The price for used cars is well below the price of new cars of the same general quality. This is an example of: 12. In the short-run for a purely competitive market, a manufacturer will stop production when: 13. Experience goods are products or services 14. Declining cost industries 15. In natural monopoly, AC continuously declines due to economies in distribution or in production, which tends to found in industries which face increasing returns to scale. If price were set equal to marginal cost, then: 16. When the cross elasticity of demand between one product and all other products is low, one is generally referring to a(n) ____ situation. 17. Regulatory agencies engage in all of the following activities except _______. 18. ____ as practiced by public utilities is designed to encourage greater usage and therefore spread the fixed costs of the utilityââ¬â¢s plant over a larger number of units of output. 19. The practice by telephone companies of charging lower long-distance rates at night than during the day is an example of: 20. Some industries that have rigid prices. In those industries, we tend to 21. The existence of a kinked demand curve under oligopoly conditions may result in 22. Barometric price leadership exists when 23. A cartel is a situation where firms in the industry 24. Even ideal cartels tend to be unstable because 25. Some market conditions make cartels MORE likely to succeed in collusion. Which of the following will make collusion more successful?
Sunday, September 29, 2019
Costco Strategy
Costco was founded in 1983 by Jim Sinegal and Jeff Brotman who were previous colleagues in California within other membership warehouse stores. ââ¬Å"The companyââ¬â¢s business model was to generate high sales volumes and rapid inventory turnover by offering members low prices on a limited selection of nationally branded and select private-label products in a wide range of merchandise categoriesâ⬠(Thompson, p. C-35). This analysis will review the ââ¬Å"cornerstones of Costcoââ¬â¢s strategy; low prices, a limited product line, limited selection and a ââ¬Ëtreasure huntââ¬â¢ shopping environmentâ⬠(p. C-35). Furthermore, it will identify if Sinegalââ¬â¢s strategic approach identifies with Thompsonââ¬â¢s five competitive strategies and Porterââ¬â¢s five forces. In conclusion, consulting recommendation will be advised. Thompson describes a five strategy phases for crafting and executing on strategy as; low-cost provider, a broad differential, a focused or niche market based on low cost or differentiation, and best-cost provider. ââ¬Å"A low-cost leaderââ¬â¢s basis for competitive advantage is lower overall costs than competitors. Whereas, Siengalââ¬â¢s Successful low-cost leaders are exceptionally good at finding ways to drive costs out of their businessâ⬠(p. 8). Sinegalââ¬â¢s approach focused on four major strategies, the first was to ââ¬Å"sell top-quality national and regional brands at prices consistently below traditional wholesale or retail outletsâ⬠(C-35). This tactic was to keep prices low to members by capping the margins on brand-name merchandise b y fourteen percent and their in-house Kirkland brand at fifteen percent. The philosophy was to keep members coming in to shop by wowing them with low prices. Siengal next alignment with Thompsonââ¬â¢s strategies was broad differentiation. The essence of broad differentiation is being able to offer unique product attributes that a wide range of buyers finds appealing and worth paying for. Siengal took broad differentiation to an elevated level by limiting the selection in each product category to fast-selling models, sizes and colors. In addition, his competition typical supermarkets such as Wal-Mart Supercenter and Super Target may have one hundred and fifty thousand items for shoppers to choose from in comparison to Siengalââ¬â¢s four thousand. Another valuable approach Siengal demonstrated was his understanding of the fast paced technological changes in retail. He purposefully would only stocked limited selection to move products more swiftly. Costcoââ¬â¢s strategies prove time and time again that they were not trying to be too much to too many. There goal of staying focused on quality-low cost helps them outcompete their rivals and being in position to win buyer favor by means of low-priced offerings. This focus on low-cost versus differentiation has led to Siengalââ¬â¢s no PR department approach. His marketing objectives are limited. His marketing and campaigning is limited to special grand openings, direct mailer to members, and direct calls to businesses within the area of a new warehouse opening. Costcoââ¬â¢s treasure hunt has enticed its customers to shop for the sizable number of items that are high-end or brand name products with high retail prices at affordable Costco wholesale pricing. All in all, Costco demonstrates the best-cost provider strategy by blending its low-cost and differentiation. ââ¬Å"Best-cost provider strategies create competitive advantage by giving buyers more value for their money ââ¬â an approach that entails (1) matching close rivals on key quality/service/features/performance attributes, (2) beating them on the costs of incorporating such attributes into the product or service, and (3) charging a more economical price. A best-cost provider strategy works best in markets with large numbers of value-conscious buyers desirous of purchasing appealingly good products and services for less moneyâ⬠(p. 104). As an advising consultant to Costco, I am 100% in agreement with his strategic viewpoints. My recommendations are as follows: Recommendations for Costco: â⬠¢ Succession plan for current CEO ââ¬â Age 79, need strong successor in public eye â⬠¢ PR ââ¬â A little PR is better than no PR â⬠¢ Updates on Ethics & Compliance ââ¬â more publically known (PR) â⬠¢ Accept Food Stamps ââ¬â grow customer base â⬠¢ Packaging ââ¬â some stock could contain less quantity Payment Choices ââ¬â Accept VISA and Master Card and charge 2% fee (Comparable to Samââ¬â¢s Club) â⬠¢ Check out ââ¬â Consider Self-check out lanes â⬠¢ Non-Member Day ââ¬â quarterly event allowing non-members to trial store for one day which in turn would increase prospect members Using t he five-force model of competition, Exhibit 1 represents an analysis of Costco Wholesale's competitive environment. The forces characterize an industry by considering the threat of new entrants, power of buyers and suppliers, threat of substitutes and the impact among rival competitors. The threat of substitutes is the strongest for Costco. This threat comes from specialty discount stores, broad product discounters and hypermarkets followed by online sellers as an alternative threat. Both act to increase the power of existing buyers, particularly for shoppers who are satisfying needs versus wants. Costcoââ¬â¢s overall generic strategy of being a best-cost provider has been effective and sustainable in the retail industry today. Costcoââ¬â¢s strategic vision for being a low price, high volume retailer is well known all over the country. With this existing strategy, Costco could continue on with a solid future.
Saturday, September 28, 2019
Force Field Essay Example | Topics and Well Written Essays - 500 words
Force Field - Essay Example The implication is that, the teacher-librarian must be allowed to play the role of the proactive team player. Within the school environment, a school librarian promotes cooperation through constant advocacy of social modification, particularly through appreciating people and stirring their confidence in the librarianââ¬â¢s functions. Basically, improved student learning requires librarians who are respected and admired by both the students and the faculty. For any school, the administrationââ¬â¢s role in the development and maintenance of strong library programs is inevitable where improving student learning is the main objective (Haycock 83-84). However, without the recognition and support of librarians and teacher-librarians, the attitude by the administration, teachers, and students changes to view librarians as sources of distress. Consequently, the school librarian will not be viewed as a crucial aspect of studentsââ¬â¢ lifelong learning. Other negative consequences include lack of staff commitment to teaching, poorly managed library services like lack of up-to-date collections, low or lack of individual student library use besides class visitation, lack of integration of information literacy instructions into the curriculum, and rare collaboration with teachers among others (Hartzell 12-13). In my opinion, collaboration between school librarians and teachers requires administration support since this allows librarians to experience role expansion allowing them to deliver supplementary and critical services like research support that identifies crucial information for use in improved administrative decisions (Haycork 27) Additionally, administration support allows librarians to support targeted students including special needs, new teachers and counsellors. This is possible only when the librarian is adaptable and flexible and when the teachers understand curriculum goals. These forces can be
Friday, September 27, 2019
Movie Review - The Hurt Locker Essay Example | Topics and Well Written Essays - 1750 words
Movie Review - The Hurt Locker - Essay Example Kathryn Ann Bigelow is an American film director, producer; TV plays director as well as a screenwriter. Her famous movies and screenplays include Near Dark (1987), Point Break (1991), Strange Days (1995) and the Hurt Locker (2008). Bigelow is famous in print and electronic media community for inconceivable visuals and heart-pounding action sequels. Her unique concepts depicted in movies make her different and stand out from many other directors of Hollywood. Being one of the todayââ¬â¢s most enthralling directors, she started her film career with a short movie The Set Up in 1978 in which she focused on violence in the society. In 1989, she made her first studio project public, Blue Steel. Though the movie received criticism for weak plot and violence by some of the critics at the same time, it gathered a lot of praise for its imagery and real time screen effects (Deborah and Sean 65). Bigelow tried TV screen as well in 1993 and directed a number of television crime dramas/serials like Homicide; Life on the Streets and The Weight of Water. Her later project was The Hurt Locker which won numerous awards including BAFTA Award for best director and best film. After having a complete success in Hurt Locker, Bigelow directed her next movie Triple Frontier which was a joint venture of Bigelow and Mark Boal.The story was originated by Mark Boal, who was a freelance journalist, paid by American Govt to cover/accompany an American Bomb Squad operating in Iraq after the war had ended.
Thursday, September 26, 2019
Business Issues and the Contexts of Human Resources Assignment
Business Issues and the Contexts of Human Resources - Assignment Example It is evidently clear from the discussion that Tescoââ¬â¢s major business purpose is to provide a wide array of general merchandise and groceries. The company has its retail outlets located in 12 countries. In UK market the company acquires approximately 30% of market share and is a grocery market leader. The total revenue gained by the firm as per the financial year 2014 is à £70.894 billion and it encompasses an employee base of 597,784. Tescoââ¬â¢s management functions are associated with improving the functionality of every department and maintaining long-term relationships with employees. Democratic management style is followed by the company. Charles Handy stated that there are four cultures followed by any organization such as power, task culture, person culture and role culture. Role culture has been implemented in Tesco Plc where employees are allocated responsibilities and roles as per their specialization. They also possess ownership towards assigned tasks or duties . The HR function fits well within the organizational structure since it is more inclined towards process and operation. HR functions are delivered through a centralized format where HR heads are an administrative expert as per Ulrich model. The Ulrich model comprises four dimensions of people, strategic or future focus, processes and day-to-day operations. On basis of these dimensions, there are different aspects associated with leaders like employee champion, change agent, strategic partner, and administrative expert. HR effectively contributes towards workplace through managing people and increasing efficiency of human resources. There are even strategies formulated by HR department in order to increase employee productivity. The job of HR department is not only to recruit talented individuals but even to retain them within the system.
Wednesday, September 25, 2019
Community Engagement Research Paper Example | Topics and Well Written Essays - 500 words
Community Engagement - Research Paper Example Additionally, during the exploration activities, the company ensures that they provide funds to assist in the establishment of projects or in compensation of the ones which are destroyed in the process. One of the notable way through which the companies protect the interest of the local communities is by ensuring that the environment is not negatively affected as well as reduction in the carbon emissions. Thus, the companies undertake Environmental Impact Assessments (EIA) whose findings are vital during the consultation process (Community Benefit, 2014). On their part, the communities provide their representatives who engage in consultation with project team leaders and making recommendations. The companiesââ¬â¢ philosophy is based on talking to local residents and representatives at all the stages of the exploration process. In its effort to inform the public, Cuadrilla and other companies ensure that they announce the proposed exploration sites. For instance, in January 2014, C uadrilla announced new exploration location in Flyde and currently it is consulting with the local communities about their proposal. Thus, the communities have an opportunity to provide feedback on the companyââ¬â¢s proposal. Apart from holding meetings with local associations and interested parties as well as communities, the companies consult with local businesses on a one to one basis. In this way, the companies ensure that the interests of the business communities are taken into consideration while at the same time ensuring the responses are clear and avoid the confusion (Cristina, 2014). UK shale gas companies have also embarked on undertaking public exhibitions whereby large number of people provides ideas that are vital in the formation of the development proposals. Additionally, public exhibitions provide ample opportunity through which the questions from the members of the
Tuesday, September 24, 2019
Analysis and Action Plan for a Middle School Teacher of English Essay
Analysis and Action Plan for a Middle School Teacher of English Language Learners - Essay Example In this classroom, Mr. Oââ¬â¢Malley tends to use the natural approach and English Language Development (ELD) in Mariaââ¬â¢s case even though it was not successfully as she could not interact with others. The ELD strategy involves the use of systematic instructional strategy that is designed to enhance English acquisition by students to whom English is not the primary language (WIDA, 2012). In this case, the learners interact with each other. Mr. Oââ¬â¢Malley made sure that Mariaââ¬â¢s classmates assisted her and included her in every activity. The natural language acquisition process has the student developing basic communication skills first and focusses on fluency while speaking English in a social context. The heterogeneous grouping of the natural process was through ensuring that Maria got included in every activity. In the case of Mikhail, Mr. Oââ¬â¢Malley used the strategy of connecting learning to previous knowledge; though it was unsuccessful as he could not write a good essay without grammatical issues. The strategy comprises providing the student with new topic connections or events from the learnerââ¬â¢s background and making them give a connection between the vocabulary in their first language and English. Mikhail had been schooling in the United for two years; thus he does not have a problem communicating in class, but his main problem is in grammatical mistakes. Therefore, linking his knowledge of English learned in the college to his first language can help improve his grammar. After and before reading, students tend to respond to prompts that assist them in linking their experiences to the main theme and characters (Curtin, 2009). The instructional inputs that follow the prompts give oral language practice for the ELLs and assist in deepening the studentsââ¬â¢ comprehension conceptual framework. Researchers discovered that the instructional input increases comprehension for the ELLs and deepens their
Monday, September 23, 2019
Essay Example | Topics and Well Written Essays - 250 words - 179
Essay Example The mediaââ¬â¢s contribution to marginalized groups and their political empowerment to know their rights and fight for them has given such groups a voice that they did not have before (Turner, 2000). The marginalized groups may be mistreated but when the media brings them in through communication using videos and cassettes their plight is eventually known throughout the world. Their way of life is eventually known, and people can relate to them according to the way they are without judging them harshly. Complex communication in societies has been an issue that is of great importance. The complex groups have been delved into to find out how they communicate with each other where they way they talk has been taped further the terms of the respective languages (Cody, 2009; Inoue, 1996). The concentration of backstage work is important in understanding the bigger idea, which involves the large groupââ¬â¢s interactions. Therefore the communications between the various marginalized need to be analyzed in a clear manner especially their word usage to determine if they are close to the larger groups that are more diverse in their communications since they have interacted with many other groups. The different, therefore, communicate different and have their own political though not conventional as the larger groupings have. Therefore bringing them to a common ground is in important. CODY, F. R. A. N. C. I. S. (August 01, 2009). INSCRIBING SUBJECTS TO CITIZENSHIP: Petitions, Literacy Activism, and the Performativity of Signature in Rural Tamil India. Cultural Anthropology, 24, 3, 347-380.
Sunday, September 22, 2019
Liberty Communication Satellite Phones Essay Example for Free
Liberty Communication Satellite Phones Essay Mexico is one of the leading markets for electronic goods such as mobiles creating a global business avenue. Like any other business, a number of risks face electronic goods. The objective of the paper is to conduct a risk analysis on Mexico for Liberty communications Satellite Phones Company a new business venture. Risk analysis in this case is an aspect of identifying risk factors that jeopardize the success of the new communication company in Mexico. The rules regulate marketing, supply and distribution of satellite mobile phones which affects operation of business. Communication through satellite mobile is regulated by rules made by politicians and thus the company is supposed to have adequate knowledge about communication rules. Another risk to be analyzed is exchange and repatriation of funds which relates to exchange rates. The company is supposed to consider the value of Mexican currency against other currencies to meet global standards (Fleisher Craiq, 2005). This risk occurs when currency trades badly against other currencies as it is a loss to the communication company. Competition is a general risk to any kind of business and thus Liberty communications should consider evaluating whether there is any other dominating company that deals with satellite mobile phones. Upon close evaluation of the communication sector, Liberty communications is bound to make sound decisions about that particular venture. Every business is bound to pay tax to government and this is a major area of concern by Liberty communications. The taxation rate differs from one business to another according to laws made by political entities (Culpan Refik, 2002). In certain instances, the rate of taxation is very high making business to pay heavily. The communication company should consider laws regarding taxation and double taxation. Marketing of satellite phones is a major risk that ought to be analyzed before venturing into communication market. The major aspects to be considered include the 4pââ¬â¢s such as product, price, place and promotion. Management at Liberty communication is supposed to consider putting satellite phones (product) at the right place (Mexico) at the right price and time (promotion). Once these elements are considered the company successfully ventures communication sector without obstacles. Distribution and supply chain is another major risk that should be analyzed as it can lead to poor trading. The company is bound to exploit certain royal customers with the intention to make maximum sales. Distribution of satellite phones is exposed to both physical and environmental risks which should be evaluated before venturing into the business. Social and cultural life of Mexican people is another major area that exposes the company to risks. The social life and cultural practices in Mexico have an influence in communication and Liberty communications is bound to consider such values. This is related to life style as it is influenced by technology and cyber. Management of Liberty Company should consider whether Mexican people have enough knowledge on technology as it is the main area of specialization. References Fleisher Craiq, 2005, Competitive Intelligence and global Business, Praeger. Culpan Refik, 2002, Global Business Alliances: Theory and Practice, Quorum Books.
Saturday, September 21, 2019
Analysis of a Quote by Lyndon B. Johnson Essay Example for Free
Analysis of a Quote by Lyndon B. Johnson Essay ââ¬Å"Better to have him inside the tent pissing out, than outside pissing in.â⬠said by Lyndon B. Johnson. This quote doesnââ¬â¢t include lots of words, but it does demonstrate some valuable strategies. Before we get into it, there is a necessary story that I should mention below. In 1976, that was the first time that Reaganââ¬â¢s serious run for President. At that time, Gerald R. Ford was leading in the delegate count for the Republican nomination. Reagan realized that he could be lost unless he did something unique. Therefore, Reagan named Senator Richard S. Schweiker of Pennsylvania as his prospective running mate. Since Ford also was from Pennsylvania State, Reagan wanted to use this way to promote some Fordââ¬â¢s supporters change to support him. In order to destroy Reaganââ¬â¢s strategy, Ford reached Jim Baker to let him break Reaganââ¬â¢s attack, cost what it might. He launched a furious retail campaign to lure one delegate at a time back to Ford. Finally, Reagan have traded his number one chit, the vice presidency, for a total of four delegates. In the next president election, Baker acted as presidential campaign as manager for his old friend George Bush to against Reagan again. However, American voters were not interesting in George Bush this time, so that Reagan surpassed him. Also, Jim Baker was exchanged from loserââ¬â¢s campaign manager to winnerââ¬â¢s top advisor somehow. Reagan followed an old rule that is ââ¬Å"Keep your enemy in front of you.â⬠It is a wise choice that Reagan did not chase Jim Baker who is his adversaries away instead he took hostages. In order to make Baker bring the largest functions to benefit Reagan, Reagan put his old adversaries into a position where Baker could not do well unless his president did well. Thus, Bakerââ¬â¢s achievements had to enhance Reaganââ¬â¢s; he had no choice to make the Reagan Revolution a winner. Maybe Bakerââ¬â¢s abilities and relationships are higher than Reaganââ¬â¢s, however, Reagan knew how to change his adversariesââ¬â¢ position and became one of his men. Never let enemies stand behind us, because they can harm us when they hid in the dark places. Therefore, we should learn from Reagan to keep enemies in front of us, and then they can be used to benefit us and defeat others. It is better to have enemies standing in our camp to attack others, than standing in other peopleââ¬â¢s camp to attack us.
Friday, September 20, 2019
Imperial Tobacco Company Analysis
Imperial Tobacco Company Analysis Introduction International business is a term used to collectively describe all commercial transactions (private and governmental, sales, investments, logistics, and transportation) that take place between two or more nations. Usually, private undertake such transactions for profit; government undertake them for profit, as well as political reasons. Multinational corporations (MNC) are the primary players today in the worlds most dynamic industries and the driving force behind the global economy. Multinational corporations, once made vulnerable to the expropriation of property or blockage of funds, and forbidden to trade with hostile countries and to buy and sell freely the latest high technology and scarce commodities, are now more likely to guide foreign policy than follow it. Every year, the financial flows of international organizations such as the World Bank and the International Monetary Fund (IMF) diminish in importance relative to the hefty direct and portfolio investments that private investors pour into emerging markets. Many forces, from technology to political ideas, are keeping the global bullet train of consumerism and privatization running. About the company The company chosen to research is Imperial Tobacco (Imperial). The Imperial Tobacco Company was created in 1901 through the amalgamation of thirteen British tobacco and cigarette companies comprising W.D. H.O. Wills of Bristol (the leading manufacturer of the time), John Player Sons of Nottingham and 11 other independent family businesses, which were being threatened by competition from the United States in the form of James Buchanan Duke and his American Tobacco Company. In 1902 the Imperial Tobacco Company and the American Tobacco Company agreed to form a joint venture: the British-American Tobacco Company Ltd. [2] The parent companies agreed not to trade in each others domestic territory and to assign trademarks, export businesses and overseas subsidiaries to the joint venture. American Tobacco sold its share in 1911 but Imperial maintained an interest in British American Tobacco until 1980. Imperial Tobaccos corporate headquarters are in Bristol, England. The Company is listed on the London Stock Exchange and is a constituent of the FTSE 100 Index. The marketing mix, which consists of the 4 Ps; product, price, place and promotion, has been extended to the 8 Ps. This is due to the effect of globalization, which has been used to better accommodate specific aspects of marketing. The elements which have been added are process, people, profit and packaging/physical evidence. The marketing mix was designed as a simple way to focus on the main elements of marketing for a business and to create a marketing strategy either at business, product or campaign level. The marketing mix was designed as a simple way to focus on the main elements of marketing for a business and to create a marketing strategy either at business, product or campaign level. By utilizing the Ps, a MNC can gain competitive advantage over competitors by meeting the customer wants and needs profitably. Product Imperial is focused on manufacturing high quality tobacco products. The portfolio for Imperial consists of international strategic brands, which cater to a variety of international target markets, such as Davidoff, which is sold in over 100 countries worldwide and is particularly strong in Taiwan, Greece and the Middle East, Gauloises Blondes which is a key mid-price brand and can be found in markets worldwide and is an important addition to Imperial Tobaccos international cigarette portfolio. Also, the global brands are complemented by regional and local brands, for example, Classic, aregional cigarette brand in the value segment. It is the number 2 volume brand in Ukraine and also performs well in Turkey. There is also Excellence, which is a well-established cigarette in the sub-Saharan Africa region. The US also is a targeted market of Imperial, with the brands Sonoma and USA Gold being distributed. Lastly, targeting the lower income bracket customers, Imperial developed Windsor B lue, which operates in the economy sector of the UK cigarette market. Thus Imperial has targeted markets worldwide, varying taste and price to gain a higher segment of the market. A major competitor for Imperial is the mega-company British American Tobacco Company (BAT). They are the worlds second largest quoted tobacco group by global market share, with brands sold in more than 180 markets.With over 300 brands in BAT Companys portfolio, they hold robust market positions in each of our regions and have leadership in more than 50 markets. Some of their successful brands are du Maurier (Canada and Trinidad), Craven A (Jamaica) and Black Allen (Germany). Price Price is the generating element amongst the 4 Ps. The price of Imperials products, both for the UK, as well as other countries are suited to do one purposeful thing, satisfy the specified target market profitably. In the UK, the price of the fine cut tobacco, Drum is à £2.85 for a 12.5 gram pouch and a 25 gram pouch is à £5.37. Windsor Blue goes at à £1.75 for a 12.5 gram pouch and a 25 gram pouch goes for à £4.75 for a 25 gram pouch. In the Caribbean, More cigarettes are sold. They are not a famous brand but they sell for à £3.25 (TT $42.25) for a 12.5 gram pack. As mentioned, BAT is the main competitor in the industry. They offer their brands to both the UK and the Caribbean as well. In the UK, they market the brand Dunhill. A 12.5 gram pouch sells for à £3.10 while a 25 gram pouch sells for à £6.15. In the Caribbean, duMaurier sells for à £1.54 (TT $20.00). Place Imperial products reach customers worldwide from their different subsidiaries. Their main method of distribution is indirect, where intermediaries are used. Imperial products are sold in over 160 countries worldwide. Within these countries, there exist over 100 intermediaries in each country, which would supply Imperials economy brands, including super markets, other retailers, different wholesalers, vending machines, clubs, bars and pubs. Thats more than 16,000 middle men, which proves that Imperial uses the method of intensive distribution. However, for the higher end tobacco products, Imperial may choose to use selective distribution, as they are more premium and those products are only for a specific segment of the market. Such products would also be marketed in certain countries, such as Germany, France, the US and Spain. Promotion Imperial uses different forms of promotion to create awareness in the customers for their products and peak their interests. Promotion also helps create that desire for a certain product and finally the purchase. The three main concepts of the promotional mix that Imperial may use are advertisements, sponsorships and sales promotion. Advertisement Imperial uses a high degree of advertisement to create awareness and transfer information to the target market. The degree of advertisement would vary with different countries and cultures. Some countries are more technologically advanced than others. For instance, in India, the cigarette brand Benson Hedges is advertised via flyers, low-budget television ads, radio, billboards and newspapers. However, in the UK, high-tech advertising is utilized in the form of electronic billboards, internet, blimps and subways. BAT uses similar advertising methods, for the brand Wills, which is distributed in both the UK and in India. The methods of advertising for both Imperial and BAT are similar, due to the fact that cigarettes and tobacco products sell to the same markets at relatively the same price. Sponsorships John Player Specials (JPS) is a brand manufactured by Imperial. JPS has always been associated with theLotusFormula Oneteam, andNortonmotorcycleracing team.JPS also sponsored theForsythe Championship Racingteam inChamp Carracing until tobacco advertising in automotive series was banned in 2004. The tobacco brand Winfield, which is manufactured by BAT Australia, sponsors a different sport. They sponsor rugby as well as golf. Winfield has been the title sponsor for theNew South Wales Rugby League premiershipfrom 1982. Sales promotion Both companies, Imperial and BAT, do the same type of sales promotion for their brands, as there is little that can be done to pull persons to buy a product with negative externalities. However, they still offer giveaways, where customers get free items with their purchases. Recently, BAT brought out the new giveaway where winners were getting a trip to London. Imperial are yet to retaliate with a giveaway of their own. It can be noticed that both Imperial as well as the competitor BAT have similar promotional techniques. This is so, as the tobacco industry has no real positives other than giving back to society in the form of money and giveaways. People Customers The target market for Imperial products would consist of adults (persons over the age of 18 in most countries). The products are segmented for taste, income social class and choice. (Mild to light cigarettes, expensive such as Drum, while cost effective, as the Windsor Blue, cigars such as Golden Virginiafine cut tobacco, and lastly, the wide product portfolio that Imperial has, with products internationally sold to satiate the choice of customers. What Imperial does Produce high quality products Work in partnership with our customers to deliver the right product at the right time and at the right price Provide high standards of customer support Stand up for the freedom of our consumers to enjoy our products. Employees The Board of Imperial Tobacco Group PLC, which meets at least five times a year, currently comprises a Non-Executive Chairman, a Non-Executive Deputy Chairman, seven Non-Executive Directors and four Executive Directors, with a clear separation of the roles of Chairman and Chief Executive to ensure an appropriate balance of power and authority. Imperial ensure that employees understand the corporate strategy and business goals, and how each and every one can contribute to the overall success. Imperial values individuality and hard work, looks after its people, creating opportunities for them to develop both individually and as part of a team treats each worker with respect, fairness and understanding Has developed a culture based on openness, trust and integrity; encouraging genuine two-way communication through constructive and honest debate, and placing emphasis on building relationships and sharing information. Process This is the procedure, mechanisms and flow of activities by which services are consumed (customer management processes) are an essential element of the marketing strategy. The final products for Imperial are consumed by adults and are B2C products. Tobacco products are consumed via smoking. The target market is informed of the product via advertising, or word of mouth. Tobacco products contain nicotine, a drug that induces addiction. Before a consumer uses the products of Imperial, there is a certain process that has to be undertaken. First the customer would decide on wanting a certain brand and product. After making the choice on which product to purchase, the buyer would then receive a bill showing the product and the price allocated, which would be received by the customer and paid for. This process would be continued most likely when the consumer wished for more products. Physical evidence This refers to the material aspects of a product. For Imperial, this may refer to the packaging, such as the packets, which carries the companys logo. Imperials webpage also uses the color red, which is their main color. The brochures, and invoices handed out by Imperial also may be evidence of theirs, as their logo would be imprinted on the bill/brochure. Future recommendations Imperial is a company that is doing well in the tobacco industry, but some recommendations can be made, so that more can be achieved. Further increase the volume of cigarettes made, to achieve even a greater market share, revenue and profits. Develop new products, to gain new market share and higher profits. Such products could be a new brand of cigarettes, or going into the new market of snus. Increase means of promotion, as presently, the company is lacking in substantial promotion, thus consumers would be unaware of their existence, and possibly their successful brands. Setting up other subsidiaries in lesser developed countries, as to increase strength in the market, as well as to create employment and be helpful to other countries environment and people. (Corporate responsibility). Conclusion Imperial has well utilized it marketing mix to gain overseas growth. It has made itself one of the most successful MNCs to date as they have not faltered in maximizing the concepts of the marketing mix. Bibliography British American Tobacco Company Profile on LinkedIn. Relationships Matter | LinkedIn. N.p., n.d. Web. 25 Nov. 2009. . Dictionaries, Oxford. Concise Oxford English Dictionary: 11th Edition Revised 2008 (Dictionary). 11 Revised ed. New York: Oxford University Press, USA, 2008. Print. Hill, Charles W. L.. International Business. 8 ed. New York: Mcgraw Hill Higher Education, 2010. Print. Hill, John S.. International Business: Managing Globalization. Thousand Oaks: Sage Publications, Inc, 2008. Print. Imperial Tobacco Group PLC About us History Company today (1996 present). Imperial Tobacco Group PLC. N.p., n.d. Web. 29 Nov. 2009. . Imperial Tobacco Group PLC About us History Company today (1996 present). Imperial Tobacco Group PLC. N.p., n.d. Web. 30 Nov. 2009. . Imperial Tobacco Group PLC. Imperial Tobacco Group PLC. N.p., n.d. Web. 24 Nov. 2009. . Imperial Tobacco Group PLC. Imperial Tobacco Group PLC. N.p., n.d. Web. 27 Nov. 2009. . Marketing Teacher Homepage. Marketing Teacher Homepage. N.p., n.d. Web. 24 Nov. 2009. . TwitterButtons.com. Business Coaching. Business Coaching. N.p., n.d. Web. 24 Nov. 2009. . www.bata.com.au Gateway Page. www.bata.com.au Gateway Page. N.p., n.d. Web. 2 Dec. 2009. . References http://www.imperial-tobacco.com/index.asp?page=56newsid=1145 2http://www.bat.com/group/sites/uk__3mnfen.nsf/vwPagesWebLive/DO52AK34/$FILE/medMD7QMM9J.pdf?openelement
Thursday, September 19, 2019
Georgia :: essays research papers
The state of Georgia has a total area of 152,750 sq km (58,977 sq mi), including 2618 sq km (1011 sq mi) of inland water and 122 sq km (47 sq mi) of coastal waters over which the state has jurisdiction. The state is the 24th largest in the country and has the largest land area of any state east of the Mississippi River. Georgia has a top range north to south of 515 km (320 mi) and east to west of 441 km (274 mi). The mean elevation is about 180 m (about 600 ft). Georgia occupies parts of six natural regions, or physiographic provinces. They are the Atlantic Coastal Plain, the Gulf Coastal Plain, the Piedmont, the Blue Ridge province, the Ridge and Valley province, and the Appalachian Plateaus. Almost the whole area of Georgia was forested in early colonial times, and about three-fifths of the land is still covered by forests and woodlands. Mixed forests of deciduous and coniferous trees cover most of the Blue Ridge and Appalachian mountain areas. Normal trees in these areas include species of ash, beech, birch, hemlock, hickory, poplar, sweetgum, sycamore, red oak, white oak, and Virginia, shortleaf, and loblolly pines. Pines which dominate on the Piedmont are loblolly and shortleaf pine trees. On the coastal plains, slash, loblolly, and longleaf pines are found. The live oak, the state tree, thrives in the southern part of the coastal plains. Palmettos are found in areas of sandy soil, and bald cypresses and tupelo gums are commonly found in swampy and badly drained areas. Spanish moss festoons many of the cypresses in Okefenokee Swamp. Other trees that are found in the state include the red maple, sweet bay, black cherry, butternut, sassafras, southern magnolia, cottonwood, locust, and elm. Flowering plants grow in great abundance in Georgia. Those natural to the state include the trillium, galax, bellwort, hepatica, mayapple, bloodroot, violet, columbine, lady slipper, and Cherokee rose, which is the stte of Georgiaââ¬â¢s state flower. Among the many shrubs and tiny flowering trees common in Georgia are species of laurel, mimosa, redbud, flowering dogwood, rhododendron, and flame azalea. White-tailed deer are the most common of the larger mammals found in the state. There are black bears in the northern mountains and in Okefenokee Swamp, and bobcats roam many of the rural areas. Red foxes, gray foxes, muskrats, raccoons, opossums, flying squirrels, foxes and gray squirrels are abundant in the forested areas, and otter and beaver are met in many swamps and rivers. In the mid-1990s there was about 43,000 farms in Georgia. Only about two-fifths had annual sales of $10,000 or more. Many of the rest of the farms were hobbies for operators who held different
Wednesday, September 18, 2019
The Alamo :: American History
A well made movie about the Alamo is well overdue. In the past there have been many movies that have tried to recreate the events of those unforgettable thirteen days. However, they have all ceased to hit the nail on the head. I have lived in San Antonio my whole life and it wasnââ¬â¢t until recently that I have come to a better understanding of the story that is the Alamo. There are many things to consider when making a movie about the Alamo. Issues concerning racism, authenticity, and historical facts are very important and should not be overlooked. The filmmakers should research the subject to an exhausted State. The movie should contain nothing but factual information and steer clear of simply pleasing the box office. They should instead show viewers what really happened, the truth from both sides. The filmmakers must examine the facts as historians. They must not accept anything at its face value, nothing can be left out or added. As historians they must take no side and show no bias. Historical evidence such as newspapers, paintings, oral account, letters, journals, and legal documents concerning Texas, Mexico, and the Alamo will prove to be priceless. In such material lies the true story of the Alamo. I am a firm believer in the fact that the best stories are true stories, and the only way to make a great movie about the Alamo is to tell the true story. When referring to the Alamo three names come to mind: Bowie, Travis, and Crockett. These men played a very influential role in the battle of the Alamo. Along with these men are some unsung heroes. The characters themselves are more important than the actors that are cast to play the roles. When drafting the characters there is much to consider. First, you must consider the type of man that would pick up all of his belongings and move west. Someone sure of the fact that they could survive on their own. Someone with very individual and traditional views. These men were frontiersmen. They didnââ¬â¢t like government and wanted to be left to themselves. The fact that many of the men at the Alamo were criminals is important. What is more important is the fact that these men, no matter what the circumstances, were willing to die for what they believed in. Another important factor in making a movie about the Alamo is the task of The Alamo :: American History A well made movie about the Alamo is well overdue. In the past there have been many movies that have tried to recreate the events of those unforgettable thirteen days. However, they have all ceased to hit the nail on the head. I have lived in San Antonio my whole life and it wasnââ¬â¢t until recently that I have come to a better understanding of the story that is the Alamo. There are many things to consider when making a movie about the Alamo. Issues concerning racism, authenticity, and historical facts are very important and should not be overlooked. The filmmakers should research the subject to an exhausted State. The movie should contain nothing but factual information and steer clear of simply pleasing the box office. They should instead show viewers what really happened, the truth from both sides. The filmmakers must examine the facts as historians. They must not accept anything at its face value, nothing can be left out or added. As historians they must take no side and show no bias. Historical evidence such as newspapers, paintings, oral account, letters, journals, and legal documents concerning Texas, Mexico, and the Alamo will prove to be priceless. In such material lies the true story of the Alamo. I am a firm believer in the fact that the best stories are true stories, and the only way to make a great movie about the Alamo is to tell the true story. When referring to the Alamo three names come to mind: Bowie, Travis, and Crockett. These men played a very influential role in the battle of the Alamo. Along with these men are some unsung heroes. The characters themselves are more important than the actors that are cast to play the roles. When drafting the characters there is much to consider. First, you must consider the type of man that would pick up all of his belongings and move west. Someone sure of the fact that they could survive on their own. Someone with very individual and traditional views. These men were frontiersmen. They didnââ¬â¢t like government and wanted to be left to themselves. The fact that many of the men at the Alamo were criminals is important. What is more important is the fact that these men, no matter what the circumstances, were willing to die for what they believed in. Another important factor in making a movie about the Alamo is the task of
Tuesday, September 17, 2019
Why Should the Factor of Political Stability Be at the Very Top?
Why should the factor of political stability be at the very top of the list of criteria used to evaluate the attractiveness of potential foreign investments? There are several issues that should be considered when evaluating the attractiveness of a potential foreign investment. Among them we can stress three main groups of criteria: general market risks, commercial risks and political risks (the ones in focus in this essay).Political risks are caused by changes in a countryââ¬â¢s political structure or policies and, according to Hollensen (2007) ownership, operating and transfer risks are the main types that a marketer can face. Restrictions in repatriation of profits, change of government party, civil strife, revolution and wars can threat the attractiveness of a certain market. J. Eli Margolis (Estimating State Instability 2012) tried to create a method that could help warning such problems as the ââ¬ËArabic Springââ¬â¢.As we know today, it is not merely cheap labor that F DI is constantly seeking: political considerations must join the economic ones so the investment has the chance to be succeeded. As an example, we can talk about the Solomon Islands: after serious civil turbulence, law and order were restored and political and economic situation started improving gradually. However, political instability remained a challenge and so, a key obstacle in attracting foreign direct investment into the country. Trade Policy review-WTO). Despite all this evidence we can always find different opinions. According to Peter D. Bennett and Robert T. Green (JMR 1972), political instability can be considered as a primary consideration in foreign investment decisions only within combined contexts of region and economic development and not as a general reason. Risk is not just about the possibility of losing market share or profits. Politic stability is extremely important.Taking the Irish case as an example, their aspiration to be free from British dependency resul ted in a policy of strong macroeconomic stability and honest bureaucracy. As a result, nowadays more than half of the Irish economy is foreign owned. There is political risk in every nation but also a wide range of procedures that countries can adopt to become more attractive to foreign investment ( E. g. Ease or resolve instability through humanitarian or government aid ââ¬â S. Korean/ N.Korean 1999). In conclusion, I can say that terrorism and corruption are great threats for FI but there is always a way to face the situation and succeed. A detailed analyses of the host market and anticipation of certain risks is essential for the success of the investment and that is why the factor of political stability should be at the very top of the list of criteria used to evaluate the attractiveness of potential foreign investments. Filipa Florencio 26/03/2013
Monday, September 16, 2019
Adversarial System vs. Civil Law Essay
The European civil law system is all about finding the truth, even if a lawyer has to lose the case for their client while doing so. The American adversarial system is about winning, even if it means avoiding and stretching the truth to do so. Civil law has the laws made by the government and the courts apply them, while common law has the judges making the majority of the laws through precedents. The adversarial system uses specific laws, precedents, and legal rules to determine who wins. It allows lawyers to take the truth and spin it into the picture that is the most beneficial to their client. They can use loopholes in the law to keep evidence from being allowed to cause their guilty clients to be punished for what they have done. Once all the talking is done, it is up to twelve people to decide whose lawyer did a better job of convincing them to believe them. See more: Beowulf essay essay The civil system uses general ideas and broad concepts to form the framework for taking the evidence at hand and attempting to determine what the truth is. When the truth is revealed, lawyers do not try to hide it or escape from it, even if they do not like the results. A major disadvantage of this system is that those twelve people from the common law system are only used in major criminal cases, so when the truth is unclear, only a couple people get to determine who is right, and three people can be wrong easier than twelve people in 100% agreement. In my opinion from what I have learned, I believe that the civil law system has an advantage in finding the ideal of the judicial system ââ¬â justice. In the adversarial system, the truth can be avoided, and once it is, there can be no justice. As to the question of whether there are constitutional problems with applying civil laws in the US, the most obvious one is that a jury trial is guaranteed by the Bill of Rights to protect a defendant from being condemned by the voice of one person.
Sunday, September 15, 2019
Art Max Beckmann
Max Beckmann ââ¬Å"Still-Life With Three Skullsâ⬠1945. The ââ¬â¢Great Warââ¬â¢ had a lasting and profound effect on Beckmann. In 1915 he suffered a mental breakdown and for this reason was discharged from the German army. In artistic terms, the sickening experience of senseless mass death on the battlefield brought new bleakness to his paintings. Beckmannââ¬â¢s use of a traditional Vanitas-style still life tells us a lot about what his thoughts are about the world he is part of, especially after his war encounters.This Vanitas work springs from his before mentioned terrible experiences during World War One, the political crisis of 1920s and 1930s Germany, the rise of Hitler and exile, a completely new area for Beckmann. After the rise of Hitler, Beckmann's popularity distinguished as Hitler would have no portrayal of what Nazi Germany was really like (violent and corrupt), even through art as the Nazi people deemed his work ââ¬Å"degenerateâ⬠. It was in response to Nazi terror that Beckmann produced his first tripitch (a picture of three panels hinged vertically together), called Departure (1932-1935).The side panels depict torture and suffering, while the centre piece shows a woman and child on board a boat on a bright blue sea (although hinting at an unknown fate awaiting them). Beckmann fled Germany in 1937, taking refuge in Amsterdam, where he painted this still life during the final months of World War II. He combines a flat sense, and sharp, bold and intense colours with traditional Vanitas still life objects (the skulls). Also including an extinguished candle, playing cards-that possibly could suggest the gamble of human life that the war brought with it.The artist described these years as ââ¬Å"a truly grotesque time, full to the brim with work, Nazi persecutions, bombs, hunger. â⬠In the choice of objects, the prominence of black, and the thick, rough paint, this still life captures the grim mood portrayed by such words. . I t was in response to Nazi terror that Beckmann produced his first tripitch (a picture of three panels hinged vertically together), called Departure (1932-1935). The side panels depict torture and suffering, while the centre piece shows a woman and child on board a boat on a bright blue sea (although hinting at an unknown fate awaiting them).
Saturday, September 14, 2019
Lynda Smithââ¬â¢s ââ¬ÅDisconnectedââ¬Â Essay
Lynda Smithââ¬â¢s ââ¬Å"Disconnectedâ⬠is basically a collection of a variety of evidence and examples to prove how ââ¬Å"technologically advanced communication devices have taken over our lives.â⬠(76) She heavily relies on evidence and examples to convince the reader that people are spending too much time on all their devices and not enough on human contact. There are a profuse amount of examples Lynda uses in her paper. On page 77, Smith uses an anecdote of her friend, Ralph, who got caught up in a ââ¬Å"self-perpetuating cycleâ⬠because of his desire to be connected to his loved ones at all time. In doing this, Lynda showed her readers a prime example of someone so infatuated with the technological advances of cell phones that it disconnected him from face-to-face time with people, ultimately causing him unnecessary turmoil and stress. This example is to prove her point on how dependant society has become on technology. Lynda also uses allusions in her piece, linking her argument and the common knowledge of big-name cell phone companies to show their impact on peopleââ¬â¢s lives. mentions the well-known cell phone company AT&T, which is an example of an allusion. She also mentions Verizonââ¬â¢s well-known slogan, ââ¬Å"Can you hear me now?â⬠In doing so, Smith is able to link her argument in with the common knowledge of cell phone companies and their influence. Smith also gives a scenario in her paper through a quote by Mark Slouka that says home computers will become more human. Smith does this to try to instill fear into her readers. Smith sprinkles an abundance of statistics and quotes from ââ¬Ëauthoritiesââ¬â¢ throughout her paper from ââ¬Ëreliable sourcesââ¬â¢ such as the Central Intelligence Agency (CIA), the United States Department of Transportation, and The Encyclopedia of Psychology. These name-dropping attempts are meant to show credibility to her argument since she herself is just a student, not an â â¬Å"expert.â⬠Obviously, Smith heavily relies on the previously stated examples and evidence. In fact, her paper is nothing but an assortment of allusions, anecdotes, statistics, and such. She appeals to peopleââ¬â¢s sense of value, character, and need through these examples and evidence in an attempt to convince the world that technology is brainwashing todayââ¬â¢s society.
Friday, September 13, 2019
Amnesty Essay Example for Free
Amnesty Essay Choose cite format: APA MLA Harvard Chicago ASA IEEE AMA company About StudyMoose Contact Careers Help Center Donate a Paper Legal Terms & Conditions Privacy Policy Complaints Ever since we started campaigning in 1961, weââ¬â¢ve worked around the globe to stop the abuse of human rights. Amnesty International ââ¬â Goals and strategy AI aims to maintain every humanââ¬â¢s basic rights as established under the United Nations Declaration of Human Rights. In accordance with this belief, Amnesty works to: â⬠¢Free all Prisoners of Conscience (a ââ¬Å"POCâ⬠is a person imprisoned for the peaceful exercise of their beliefs, which differs somewhat from the typical use of the term political prisoner). â⬠¢Ensure fair and prompt trials. â⬠¢Abolish all forms of torture and ill-treatment of prisoners, including the use of the death penalty. End state-sanctioned terrorism, killings, and disappearances. Amnesty International works to combat individual offences (e. g. one man imprisoned for distributing banned literature in Saudi Arabia) as well as more general policies (e. g. the recently overturned policy of executing juvenile offenders in certain U. S. states). Amnesty works primarily on the local level but its forty-year history of action and its Nobel Peace Prize give it international recognition. Most AI members utilize letter-writing to get their message across. When the central Amnesty International organization finds and validates to its satisfaction instances of human rights abuse, they notify each of more than 7,000 local groups as well as over one million independent members, including 300,000 in the United States alone. Groups and members then respond by writing letters of protest and concern to a government official closely involved in the case, generally without mentioning Amnesty directly. Amnesty International follows a neutrality policy called the ââ¬Å"country ruleâ⬠stating that members should not be active in issues in their own nation, which also protects them from potential mistreatment by their own government. This principle is also applied to researchers and campaigners working for the International Secretariat to prevent domestic political loyalties influencing coverage. Recently, Amnesty has expanded the scope of its work to include economic, social and cultural rights, saying that these concerns had arisen out of its traditional work on political and civil rights. Its 2004 annual report said that ââ¬Å"it is difficult to achieve sustainable progress towards implementation of any one human right in isolation. â⬠¦ AI will strive to â⬠¦ assert a holistic view of rights protection. It will be particularly important to do so in relation to extreme poverty, and the human rights issues underlying poverty. ââ¬Å"[2] As an example it asserts that ââ¬Å"The right to effective political participation depends on a free media, but also on an educated and literate population. ââ¬Å"[3] Amnesty. (2018, Nov 06).
Back Injuries In Workplace Essay Example | Topics and Well Written Essays - 500 words
Back Injuries In Workplace - Essay Example if literature related back belts, on evaluating the adequacy of data in support of the use of back belts in preventing work-related injuries was insufficient to draw any conclusion either in support or against the advantages of using a back belt in a work-related environment. The memorandum also concluded that ââ¬Å"the effectiveness of using back belts to lessen the risk of back injuries among uninjured workers (NIOSH, 1996)â⬠and does not consider back belts to be personal protective equipment as there is no supporting data to indicate the significant reduction of biomechanical loading on the trunk during manual lifting. Also, the popular claims of industrial back belt manufacturers that back belts reduce significantly back injury risk due to changes in intra-abdominal pressure (IAP) and trunk muscle electromyography (EMG). The claims of popular manufacturers in the market ââ¬â OK-1 or Valeo or OccuNomix, seem to be focussing on the fact that the back belts work and help prevent workplace injuries by significantly reducing the intra-abdominal pressure or stiffening the spine. Now compare this with the authentic documentation from NIOSH or OSHA or the Surgeon Generalââ¬â¢s advisory that the efficacy of using back belts in preventing workplace back injuries seems to be almost contradictory. While the manufacturerââ¬â¢s claim efficacy in the usage of their products, there is no scientific evidence to back that claim. Probably this argument could go on and on both from the official front on lack of evidence to prove efficacy and manufacturers claiming efficacy. Taking a side in this argument leaves our organization nowhere near the solution near that is being sought to prevent workplace back injuries. The primary concern with respect to this paper is to prevent injuries and ensure well being of th e employees while ensuring the highest level of productivity for the organization.
Thursday, September 12, 2019
Three technologies Essay Example | Topics and Well Written Essays - 250 words
Three technologies - Essay Example It creates a collective working environment by maintaining shared documents and information. The technology also enables group members to monitor project management functions including assignments, time management, problem solving, and documentation. Secondly, e-mail is the most simplified means of communication which can enhance group interaction irrespective of the geographical location. According to my opinion, e-mail is the best means to build up effective relations, teamwork, and leadership. People enjoy freedom of expression while using internet because it does not have any external constrains to limit the freedom of speech. Via e-mail members can create strong interpersonal relationship along with their knowledge sharing, private file sharing, and video sharing. Finally, I would suggest the technology of video conference as the effective means of conversational interaction. It is the advanced form of telecommunication groupware that can enable visual collaboration from different locations to facilitate a group project and decision making. Furthermore, it can provide a sense of face-to-face interaction and will have a positive impact on the groupââ¬â¢s productivity, performance and total
Wednesday, September 11, 2019
How do the Memorial Day Massacre and the UAW sit-down strikes compare Essay - 1
How do the Memorial Day Massacre and the UAW sit-down strikes compare - Essay Example twentieth century; however, the same violence erupted between the workers and the state/private police from the nineteenth to the early twentieth centuries. During the nineteenth centuries, Homestead Strikes, Haymarket Affair, 1902 Coal Strike, and Ludlow Massacre occurred and showed that the companies and local government worked closely to stifle labor organizationsââ¬â¢ freedom of speech and assembly. On May 1886, the workers at the McCormick Harvesting Machine Co. in Chicago staged a strike, as they demanded a shorter work day. On May 3, police were used to defend strikebreakers and a fight took place; one person was killed and several others were injured. On May 4, some 20,000 demonstrators were expected to show up at Haymarket Square, but rain and cold lowered the numbers down to around 1,500. The gathering was nonviolent until a police official sent a dispersal unit. Someone threw a pipe bomb into the police ranks, which instantly killed four policemen and sixty civilians. The police fired back and killed several workers. The Homestead strikes featured a greater degree of violence, as the company used private militia to respond to workers on strike. In 1892, the Homestead lodges of the Amalgamated Association of Iron and Steel Workers and the Carnegie Steel Company, Limited conflicted during the negotiations for several months and what happened next was The Homestead Strike. Union and non-union workers united and supported their leader Hugh ODonnell. Henry Clay Frick from the company made arrangements with Pinkertons National Detective Agency of New York, so that 300 strike-breaking detectives, called the ââ¬Å"Pinkertons,â⬠would break the strike. Workers sounded alarms when the Pinkertons were seen. No one could say who started the gun shooting, but the detectives fired on the workers and wounded some of the latter. Six days after this, the National Guard of Pennsylvania arrived in Homestead, as ordered by Governor Robert E. Pattison. The company then threw
Tuesday, September 10, 2019
Ethics and Reality Case Study Example | Topics and Well Written Essays - 1000 words
Ethics and Reality - Case Study Example Reality says, brother is also young and to lead whole life with one kidney is a great risk. The patient is only 19 years of age, considering the age criterion; it is the prime responsibility of the physician to save her life. Under these circumstances, when there was not any choice of the therapy, a ray of hope came from GENOTECH. Situations like this has paved the way for breakthroughs in research and therefore more biotechnology companies are coming forward for reawakening of interest in xenotransplantation. The spotlight of ethical consideration has been altered from the moral accuracy of using animals for research/ therapy to treasured risk of xenozoonoses in recipients. This is not well accepted so far. The restriction has been posed by the United Kingdom on clinical trials and a national regulatory authority has been established to supervise and organize the progress of research, create guidelines, and make a decision on when trials can proceed. On the contrary, the United States has promoted the research in the direction of "proceed with caution," and the Food and Drug Administration (FDA) has given approval for a large number of xenotransplant studies. The Public Health Service guidelines laid down strategies to reduce infection risk and these guidelines are still underway and are evolving to wind up with cautious approach (Daar, 1997). In the present case, the GENOTECH has emerged as a helping hand to this family. The patient cannot be allowed for euthanasia to spare the suffering of the patient or her family. The family must take the risk of transplanting GENOTECH'S product for transplanting kidney. There are chances that infections may spread from the recipient to contacts and later to the public. It is of much concern to the whole human population and not the patient alone. It is therefore imperative that the company must go through the rigorous checking of the product for any kind of microbial infection before the transplantation is made in order to protect the disaster. The motive in the present scenario is therapy, but practically performing is different, moreover laboratory conditions are different than in reality, inside the human body. So areas of concern are animal issues and risk of infection, but the success of this transplantation will renovate transplantation ethics to reality. There has to be some initiative for the success of technology. For these new technologies it has been hypothesized that they are going to eliminate the clinical and immunological obstacles which have made transplantation an excessively expensive therapeutic venture. Optimism inspires us but when it results in defeat it tempers our hopes and also the reality (Platt, 2001). Therefore we have to check the technology for its fool proof results. The alternative to the present situation is long-term dialysis. References: Darr, A. S. (1997). Ethics of Xenotransplantation: Animal Issues, Consent and Likely Transformation of Transplant Ethics World. J. Surg 21. 975-982. Evans, R. J. (2001). Coming to Terms with Reality: Why Xenotransplantation Is a Necessity. Chapter 2. Xenotransplantation. 29-55. Scenario # 2 The cultural and moral ethics are diminishing due to changing
Monday, September 9, 2019
Emotional Disturbance Assignment Example | Topics and Well Written Essays - 500 words
Emotional Disturbance - Assignment Example Low and below average intelligence level may also indicate mental problems in children. A typical development is exhibited by children whose behavior is dissimilar or differs from the normal or expected range of development. Such children display unusual behavior from their peers (Breslau, Staruch & Mortimer, 2002). Care should be taken to establish if the unusual behavior is a reflection of the childââ¬â¢s personality or weaknesses that are of concern. Atypical behavior should be carefully noted and recorded as it may affect a childââ¬â¢s future development. The resilience factors are individual traits that help a person to adapt to adversity and stress. These factors may be displayed in the ability to make plans and follow them. Maintain positive self-concept and confidence in your ability. Being able to communicate and ability to manage strong emotions and impulses. Mental disturbance affects a childââ¬â¢s learning process. Emotional disturbance, disruptive behavior and aggressive behavior slows down the childââ¬â¢s thoughts. For example, inability to follow a teacherââ¬â¢s instruction may mean that the child doesnââ¬â¢t learn anything at all. Thus, mental disturbance affects the classroom functioning for the child and others in the class. Disruptive behavior such as aggressiveness interrupts learning. The recommended intervention involves reassuring the aggressive child that there is no danger so that they stay calm. Constant monitoring of their performance and paying attention to them in class may reduce their defence mechanisms. Additionally, guidance and counseling may be very useful (Trout et al, 2000). The English learner modifications needed involves holding special lessons for these children to repeat what was said in class. The teacher should use language or learning materials that are specifically designed for such special need students. The
Sunday, September 8, 2019
Managing Public Relations in Nonprofit Organizations Case Study
Managing Public Relations in Nonprofit Organizations - Case Study Example Further secondary research was done on a database of the consumer media and national science. The reason for this research was to broaden the scope of the target audience following the announcement. Consequently, the stakeholders identified were prominent science reporters. However, quantitative research involving telephone interviews with the reporters to ascertain their reliability produced negative results. To this end, a content analysis was undertaken on the BNL website. The purpose was to deliver a high amount of information pertaining to the upcoming conference and public announcement. The evaluation measures employed involved the measuring of communication output. In this case, part of the objective was to achieve a mass advert of their product and elicit positive media reactions. To this end, the company surpassed their expected communication output whereby over 700 million coverage was achieved. In addition, the public relations firm employed the measure of outcomes as an evaluation. Consequently, the whole public announcement aspired to receive positive reviews from the public and media. Moreover, these reviews were supposed to spur the government in increasing budgetary allocation without arousing political aspersions on its public announcement. As a result, the firm was able to receive positive reviews from the media and public. Moreover, these reviews factored in on the increase of budgetary allocations. In addition, the public relation firms employed the measure of institutional outcomes as an evaluative tool. Consequently, BNL had an objective of increasi ng a budgetary allocation for its project. As a result, the institutional outcome was achieved through an increased budgetary allocation of $ 13,400. The planning process entailed developing of a media list in which media outlets were identified. The aim was to achieve target audience for the impending announcement. To this end, the media list developed
Saturday, September 7, 2019
Marketing Essay Example | Topics and Well Written Essays - 250 words - 3
Marketing - Essay Example The website claimed that I was a strong fit for a major in media arts. I have never been interested in arts, thus to me this result is incorrect based on my abilities and preferences. When I took a look at the information from the survey I was reminded that so far I have been successful in my academic career. My cumulative grade point average is 3.75. I hope to continue working hard in college to maintain a high grade point average. Students that graduate with high grades have more opportunities available to them. A high grade point average can help you get into graduate school or obtain a job with a multinational firm. The survey also mentioned my extracurricular activities. In college it is important to have a good balance between school and your social life. The values and preference section of the survey revealed that I like working in large groups. I believe a lot in the value of teamwork. Work Cited Page Mymajors.com. 2011. ââ¬Å"Student Advertisement Report & Survey Transcrip t Prepared for: Abdulaziz Al-khalifa.â⬠29 March 2011.
Friday, September 6, 2019
Gender differences Essay Example for Free
Gender differences Essay It could be said that to some extent the view that processes within schools may lead to gender differences in educational achievement is true. The theory of Interactionist looks at the individual rather than society; therefore it is a bottom up theory. Interactionist argue that the processes within the schools such as the hidden curriculum may lead students in gender differences in educational achievement, as what happens inside the school which is unwritten is what influences the individual in educational achievement, not the formal curriculum or what is written rule such as the subjects which is being studied influences the student to achieve. The sociologist Goffman explains that everyone in society is presenting the self in everyday life. What he means is that everyone is a puppet of society and not in control of what they say or do, but in fact they are attached in strings and act for example in play, such as a female may play the role of a mother at home but play the role of a student at school. Some argue that the structure and settings of schools, generally creates gender differences in educational achievement, for example the socialisation aspect is that the students are socialised into tolerable forms of behaviour pupils are given drill in how to move about the school, sit in desk, raise hands the puritan of hard work, sober living and good manners is continuously urged upon them. This socialisation naturally created gender differences as males are seen or expected to behave in classrooms in the manner of masculine while females are seen or expected to behave in feminine behaviour or otherwise it could be considered odd, and therefore the students who do behave odd are looked at differently or called deviant. The sociologist Postman and Weingartner, studied that the hidden curriculum consisted of discovering that; knowledge is beyond the power of students and is in case none of their business; secondly recall is the highest form of intellectual achievement and therefore the collection of facts is the goal of education; the voice of authority is to be trusted more than independent judgement; feelings are irrelevant in education; passive acceptance is a more desirable response to ideas than active criticism. This study proves that the individual does not play in an important role but rather how to survive the school and just pass the exams was important and therefore not keen on which gender is learning or how but on how they should just pass the time in school and move on as education is not about the self but on facts and memorising, and not understanding. As a result it could be said that the study of classroom interaction is the idea that the reality of the classroom is a negotiated reality. For students and teachers, the hidden curriculum consists of learning how to survive in the classroom.
Thursday, September 5, 2019
Local Community Participation In Eco Tourism
Local Community Participation In Eco Tourism Many factors play a big role in determining community participation in ecotourism planning initiatives. In addition community participation differ in their needs, 2.8.1 Social benefits The theoretical roots of social benefits of community participation in eco-tourism are date back to the social exchange theory. The social exchange theory assumes that social relations involve exchange of resources among groups seeking mutual benefits from exchange relationships. The central idea of social exchange theory is that the exchange of social and material resources is a fundamental determinant of human interaction. Research on residents reactions to tourism development based on the theoretical constructs of the Social Exchange Theory has examined the relationship between and among the perception of the benefits, costs, impacts, and support for tourism (Gursoy et. al.2002, Lindberg Johnson 1997, Jurowski et al. 1997). The present study is focusing on two social benefits of community participation named by awareness of changing way of life and satisfaction level of promoting local traditional and culture. As a study by Hunter and Green, (1995) defined Interaction between cultures and hosting visitors may lead to a decline in the local culture, therefore, it may lead to the neglect of the local population of their heritage and tradition of tourists, especially young people. This concept is recognized as a demonstration where the local population to modify their behavior and aspirations and by following the example of tourists. Therefore Shaw and Williams (1994), emphasized the social benefits that influence a positive impact on society, particularly those who seek to improve education and standard of living or to seek equality between the genders, demonstration effect and usually occurs among young people the host population. The consequence of this effect is the conflicts within the community among young people modern and the elder traditional. According to Ceballos-Lascurà ¡in (1996), tourism may offer employment to host residents, presenting women and youths the opportunity to earn a wage, which before was not possible, this may also cause conflict within homes, where the incomes of women or the youths may empower them, allowing them to challenge their traditional roles at home and in society. The challenging of traditional roles will also lead to changes in the culture. Concealed pre-existing divisions between communities members may be enhanced as certain individuals may benefit from tourism while others could be excluded from participating. As tourism develops there may be many economic potentials, where the first to capitalize may be quick to dominate the market. This may erupt in issues of fairness, jealousy and resentment within the community. However, in recent years social and cultural aspects have become increasingly important in the sustainable tourism debate, especially in the context of developing countries where poverty is a widespread problem (Strasdas, 2005). Garrod (2003) identified Social aspect to the ability of the local community to determ ine the social impacts of ecotourism development. Social empowerment will result in ecotourism making a contribution to the social cohesion and integrity of the local community, rather than detracting from it. it is most likely to be found in those communities where part of the net returns from ecotourism are recycled back into the local community in the form of investment in local infrastructure of the founding of social projects. According to Pongponrat Pongquan (2007) that social relations and interactions within the community became stronger among various stakeholders involved in this fair. In addition, visitors learned local traditions and culture which will help the community to solicit their support on local cultural promotion and preservation in future. Even though the idea of ecotourism already contains social and cultural compatibility as well as the generation of benefits to local people as important elements, the focus is more on nature conservation. Awareness of changing way of life Tanya , Piyaphan and Suwipa ( 2009) conducted a study to investigate the need and readiness of community in managing community-based ecotourism; and to gather and assemble local knowledge to develop guideline for community-based ecotourism management The Hmong and Karen stakeholders from 14 villages of Mae Wang and Mae Chaem district, Chiang Mai Province, within responsible area of the Mae Hae Royal Project Development Station, were involved in this study Northern Thailand, the authors investigate relationship between awareness of changing way of life level of community participation the authors fund the result of Attraction of culture and way of life satisfied, In addition, visitors learned local traditions and culture which will help the community to solicit their support on local cultural promotion and preservation in future. A study conducted by Assefa and Olav (2005) to examine the local peoples participation in the management and development of ecotourism projects in the Adwa district, Northern Ethiopia, the authors investigate the relationship between awareness of impacts of tourism on local life level of community participation, the authors found a negative relationship, arguing that people are more aware of the negative effects on their life and their culture of tourism more than what is on the natural environment. Ceballos-Lascurà ¡in (1996), believed that the challenging of traditional roles will also lead to changes in the culture. Therefore, Hunter and Green, (1995) refers Interaction between cultures and hosting visitors may lead to a decline in the local culture, therefore, it may lead to the neglect of the local population of their heritage and tradition of tourists, especially young people. Satisfaction level of promoting local traditional and culture Tanya Promburom, et.al 2009 conducted a study to investigate the need and readiness of community in managing community-based ecotourism; and to gather and assemble local knowledge to develop guideline for community-based ecotourism management The Hmong and Karen stakeholders from 14 villages of Mae Wang and Mae Chaem district, Chiang Mai Province, within responsible area of the Mae Hae Royal Project Development Station, were involved in this study Northern Thailand the authors investigate the relationship between promote their culture and level of community participation the authors fund the result high percentage of the village leaders and villagers had positive attitude toward tourism because it could promote their culture. (2009) recent study found that the level of participation is high, namely the relationship is significantly related between level of community participation and preservation of culture, and this study conducted by Hasnol, to interpret and develop the indicators for success of local community participation and ecotourism sites in Sabah, the author investigated the relationship between level of community participation and preservation of culture. Pongponrat and Pongquan, (2007), conducted a study to explores various aspects of community participation in local tourism development planning on Samui Island in the south of Thailand and identifies factors associated with intensity of participation of local people in the planning process organized by the Nathon community on Samui Island, the authors investigate the relationship between satisfaction level of promoting local traditional and culture among all factors- level of community participation in all phases, the authors found relationship between this factor implementation phase to be associates with the intensity of peoples participation in this stage. According to Piyaphan and Suwipa (2009), visitors learned local traditions and culture which will help the community to solicit their suppo rt on local cultural promotion and preservation in future. Economic benefits The social exchange theory is widely used for theorizing the economic benefits of community participation in eco-tourism. The social exchange theory argues that tourism development comes with economic benefits (Claiborne, 2010). The present study is focusing on three benefits of community participation on eco-tourism named by household income, creating employment opportunities, and creating investment input. Wang and Tong (2009) emphasizes that the economic Aspects of vulnerability in improving the standard of living of the local population, and income from eco-tourism should not be used only to protect the ecological environment but also benefit the local population. Aref and Maarof (2008) defined that the community participation in tourism development is necessary if they are to provide equitable distribution of benefits of local economic. Therefore the concept of community participation is regarded as a tool to assist in ecotourism and local economic development in rural communities (Sebola and Fourie, 2006). Brandon (1993) highlights the fact that many ecotourism projects have adopted the generation of economic benefits for the local community as one of their major aims. However, it is significant that only a handful of such projects have opened up the decision making process by which the scale and distribution of these economic benefits are determined to local people. According to Brandon (1993), ecotourism projects that generate a lot of economic benefits to the community, however, these projects have opened the process of decision-making and distribution of these economic benefits to the local population. Brandon (1993) refers the linkage between economic benefits and conservation can be made more direct. One way of doing this is to ensure that any access fees that are changed are channelled directly into efforts concerned with the management of ecotourism activity and the conservation of its resource base. A good example where this already takes place is in the management of whale shark tourism in the Ningaloo Marine Park in Western Australia (Davis and Tisedell, 1998). Whale shark tourism began in the 1980s and, while the initial volume of visits was relatively small, the industry grew so rapidly that by the mid-1990s deep concerns were being expressed about the adverse impacts of tourism on the whale shark population. In a study by Garrod (20 02) involving the use of the Delphi technique to gather expert opinion on how ecotourism might best be defined, the principle that locals should benefit in economic terms from ecotourism was included in over 81 per cent of the final selection of definitions. In contrast, the principle that local people should participate in the decision-making processes through which the scale and distribution of those economic benefits are determined was included in only 27 per cent of the final selection of definitions. Butler (1999) refers that, tourism is an industry generating rapid growth of capital flows to the destination location. Diversified economies are more vulnerable to the integration of tourism in their economy, compared to the least developed (single or double-export) economies, where the effects can be severe and unexpected. Key issues relevant to the local economy and employment, and the quantity of local goods and services used to run the tourism. Lea, (1988) emphasizes that the employment provided to local communities are less skilled and lower wage earning jobs, such as cleaners, bartenders, waiters, and transport operators, cooks and this impacts negatively on society and the local population feel they are not benefiting from tourism. Lockhart and Drakakis-Smith (1997) are often imported from outside the community, such as managers and workers in two languages. Tour operators usually import skilled labour because they do not have to invest in the training of the local population. Moreover, employment in the tourism industry, seasonal, and therefore may not be secure income. As a study by Fennell (1999) emphasized import that substitute labour and/or goods cause leakage in economic benefits to the host economy. Mowforth and Munt (1998) considered that the real estate market in the destination location is a driving force for the growth of the tourism industry and as a tool to enable investors to Earth has lifted the market value of land by purchase from the local population and development. The local population profit from the sale of land in the beginning, but in the long term, they recognize the sovereignty of the new owners of the land and therefore the new owners of the land access to energy in the development process. Archer and Cooper (1998) believe investment in tourism infrastructure that could benefit the community through improvements in telecommunications networks, roads and ports. This may allow for other economic opportunities for the local area. Household income Hoque and Itohara. (2008), conducted a study to know the present status of rural womens participation and decision making role in economic activities in Bangladesh, the author found relationship between household income among others- and level of participation in decision making phase, contribution of womens personal income on their role in family decision making they are being capable to contribute in household income which is improving their status in the family even some cases they are playing active role in taking decision regarding some family issues. Thus it is proved that due to participation in EAs women in the rural areas are contributing in household income that has also improved their role in family decision making than before. Ye Zhang (2010) conducted a study to investigate the preferences of residents in the Midwestern United States on how they would like to be involved in tourism planning and development, and the personal factors that influenced their preferences, the author fund people who preferred spontaneous participation had higher household income than those who preferred induced participation. Robert S. Pomeroya, Enrique G. Oracionb, Richard B. Pollnacc, Demberge A. Caballes 2005 conducted a study to examines factors influencing the sustainability of ICM projects in the Philippines, specifically, the study focused on two locations in the country, Bais Bay area of Negros Oriental Province and Mabini-Tingloy (known as Anilao), the author investigate relationship between household income and level of community participation this relationship positive relate. Tanya Promburom, Piyaphan Klunklin and Suwipa Champawalaya 2009 conducted a study to investigate the need and readiness of community in managing community-based ecotourism; and to gather and assemble local knowledge to develop guideline for community-based ecotourism management The Hmong and Karen stakeholders from 14 villages of Mae Wang and Mae Chaem district, Chiang Mai Province, with in responsible area of the Mae Hae Royal Project Development Station, were involved in this study Northern Thailand the authors investigate the relationship between promote their culture level of community participation the authors fund the result high percentage of the village leaders and villagers had positive attitude toward tourism because it could generate additional income, promote their culture, and improve infrastructure. Pongponrat. K. Pongquan.S, (2007), conducted a study to explores various aspects of community participation in local tourism development planning on Samui Island in the south of Thailand and identifies factors associated with intensity of participation of local people in the planning process organized by the Nathon community on Samui Island, the authors found relationship between household income among others- and level of local community participation in all phases and specifically in decision making and implementation phases, this mean that local people who had relatively better- off income tended to participant intensively, this implies that these people had more time to be involved in planning activities than those in the low income category, who are busy earning their living and contributed less time in planning and implementation activities. Brandon (1993) believed that the ecotourism projects have adopted the generation of economic benefits for the local community as one of their major aims. However, it is significant that only a handful of such projects have opened up the decision making process by which the scale and distribution of these economic benefits are determined to local people. Creating employment opportunities Robert S. Pomeroya, Enrique G. Oracionb, Richard B. Pollnacc, Demberge A. Caballes 2005 conducted a study to examine factors influencing the sustainability of ICM projects in the Philippines specifically, the study focused on two locations in the country, Bais Bay area of Negros Oriental Province and Mabini-Tingloy (known as Anilao), the authors investigate relationship between the employment opportunities and level of community participation the authors fund this relationship positive relate. Liu Tao, Xu Fuying, 2005 conducted a study to summarize the community participation model of rural tourism, and then analyzes the benefit appeals and the contradictories of main stakeholders of community participation in rural tourism from the following five aspects: government, community collective agency, community resident, rural tourism enterprises and rural tourists in China, the authors argued local government hopes creating more employment opportunities, driving the development of relate d industries, promoting the current new rural construction, and enhancing the popularity of the destination and so on through the development of rural tourism. Assefa T. Olav Oyhus A. 2005, conducted a study to examine the local peoples participation in the management and development of ecotourism projects in the Adwa district, Northern Ethiopia, the authors investigate the relationship between employment opportunities level of community participation the authors fund the relationship positive relate, argued that the majority of the population can be sober beneficiaries of job opportunities and get a direct benefit and that members of society must be sober-the direct beneficiaries. Denman, (2001) conducted a study to identify some general principles, and highlight some practical considerations for community-based ecotourism, the author investigated the relationship between creating employment opportunities and level of community participation, the author found that variable increas e from degree of community participation. Lea, (1988) emphasizes that the employment provided to local communities are less skilled and lower wage earning jobs, such as cleaners, bartenders, waiters, and transport operators, cooks and this impacts negatively on society and the local population feel they are not benefiting from tourism. Environment benefits Similarly to social and economic benefits, the social exchange theory can be used to theorize the environmental benefits of community participation in tourism such as increasing conservation of local environment and increasing management skills in resources utilization. The theory provides the basis for recognizing people`s need to engage in an interaction process where they seek something of value, be it material, social, or psychological. The present study is focusing on two benefits of community participation on eco-tourism named by increasing conservation of local environment and increasing management skills in resources utilization. The study by Hunter and Green, (1995) to determine the impacts of tourism on the environment, they reported that these impacts are negative and may not always be clear, since it takes a lot of time before it appears. However the consumption of resources, built environment, land use, behavior of tourists and amount of tourism will affect the host destinations environment (Swarbrooke, 1999). According to Hunter and Green (1996), environmental degradation may occur in the form of: Overexploitation of natural resources Biodiversity loss Disruption of species breeding habits Soil erosion land reclamation Soil contamination from waste disposal Coastal and ground water pollution from waste, sewage and oil disposal. Consumption of tourists will increase demand on local natural resources, which in many cases has led to environmental degradation. As the demand for wood for cooking, heating increased in parallel with the increasing number of hikers in mountainous areas. Thus, this demand has led to further deforestation and soil erosion to be so negative impact on the environment and society (Ceballos-Lascurà ¡in, 1996). Miller (1999) noted that land reclamation is often a result of the pressures on coastal areas affects the local environment and population, leading to negatively impact the environment and local residents, particularly mangrove forests are typical targets due to their shallow waters. In addition to they are also the nursery ground for a wide range of marine life and prevent coastal erosion. In addition to local people reported a very high degree of benefit regarding increased management skill in resource utilisation relating to environmental aspects; all other aspects relating to social, and economic benefits were rated at a high level. Likewise, local people were satisfied with the community participation in local tourism development in various social, economic, and environmental aspects (Pongponrat Pongquan, 2007). People reported a very high degree of benefit regarding increased management skill in resource utilisation relating to environmental aspects; all other aspects relating to social, economic and environment benefits were rated at a high level. Knowledge and understanding of the principles and objectives of a participation approach are key factors associated with the intensity of peoples participation leading local people to participate in group meetings, identifying problems and needs and plan for their groups activities (Pantong 1996). In other studies, age, length of membership, favourable attitude towards the group, income, and perceived benefits obtained from the group were found substantially associated with the intensity of their participation (Sirisongkram et al. 1999 and Pattarnarakha 2003). In addition, the willingness to participate in a development activity is another factor to be considered as this will be greater when the people could see immediate benefits to be obtained from a project in which they are going to participate (Gurung 1981:34). Likewise, local people were satisfied with the community participation in local tourism development in various social, economic, and environmental aspects. Setty (1994) and Garrod (2003) identified certain factors inhibiting peoples participation. Those factors comprise self-interest, encouragement provided by local leaders, knowledge and skills, availability of time, resource and materials, interest in welfare of community, costs-benefits of participation, quick results, gender, age, pattern of local internal communication and influence of culture and religion. Garrod (2003) found Social aspect refers to the ability of the local community to determine the social impacts of ecotourism development. Social empowerment will result in ecotourism making a contribution to the social cohesion and integrity of the local community, rather than detracting from it. it is most likely to be found in those communities where part of the net returns from ecotourism are recycled back into the local community in the form of investment in local infrastructure of the founding of social projects. Garrod (2003) Economic aspect refers to the local communitys ability to make and take opportunities for economic development through the development of ecotourism. It may also refer to the local communitys access to the productive resources that are being targeted by ecotourism. A community that is economically empowered is one where incomes are being enhanced and lasting employment is generated, where the economic benefits of ecotourism development are shared equitably among the community as a whole, and where the local community retains access rights to communitys resources base. Conservation of the environment Hassnol (2009) conducted a study to interpret and develop the indicators for success of local community participation and ecotourism sites in Sabah, the author investigated the relationship between level of community participation conservation of the environment the author found that the level of participation is high, namely the relationship is significantly related. Denman (2001) conducted a study to identify some general principles, and highlight some practical considerations for community-based ecotourism the author investigate the relationship between level of community participation and conservation , the author found that conservation enabling the community to influence activity and earn income from tourism namely that relationship significantly relate. Himoonde (2007) conducted a study to examine what local benefits accrue to the community and the level at which they participate in ecotourism, the author investigate the relationship between conservation of environment and le vel of community participation, and found the relationship high and significant. Degree of benefits gained in the increase of management skills in resources utilization Pongponrat. K. Pongquan.S, (2007), conducted a study to explores various aspects of community participation in local tourism development planning on Samui Island in the south of Thailand and identifies factors associated with intensity of participation of local people in the planning process organized by the Nathon community on Samui Island, the authors investigate the relationship between degree of benefits gained in the increase of management skills in resources utilization among all factors- and level of community participation in all phases the authors found relationship between this factor decision making and implementation to be associates with intensity of community participation in this phases and decision making phase in particular Researcher in this factor need to know the response of society to participate in the planning of eco-tourism in a country such as Yemen is one of the third world countries. Abdullah (2008) conducted a study to investigates the problems that affe cted natural resources and local community involvement in management to mitigate such problem in Bangladesh, the author investigate the relationship between management skills resources utilization and level of community participation the findings show relationship significant relate. Sebola (2005) conducted a study to investigate the ecotourism potential of the Maleboho Nature Reserve, and the manner in which such potential may be utilised to benefit the local communities around the nature reserve, the author investigate relationship between management skills and level of community participation, the findings show that relationship significant relate. 2.9 Hypotheses development 2.9.1 Social benefits There are several studies provide empirical evidence of the positive relationship between social benefits and level of community participation in ecotourism (see for example, Shaw and Williams (1994), Strasdas (2005) and Pongponrat Pongquan, (2007) In recent years social and cultural aspects have become increasingly important in the sustainable tourism debate, especially in the context of developing countries where poverty is a widespread problem. Hence, that social relations and interactions within the community became stronger among various stakeholders involved in this fair. In addition, visitors learned local traditions and culture which will help the community to solicit their support on local cultural promotion and preservation in future. 2.9.1.1 Awareness of changing way of life Theoretically, Michael (2009) argued that tourism development contributes positively towards poverty alleviation and improvement of services, employment and training projects and increase awareness of the changing way of life, which increases in participation by the community. Piyaphan and Suwipa (2009) Believed to change the way of life to attract culture in addition to teaching visitors local traditions and culture which helps the community to get support for the promotion of local culture and maintain in the future and that encourages community participation in tourism. Schulenkorf (2008) argued that there are positive effects of change the way of life and this leads to improvement of general living conditions in communities and increase the quality of life of the people. However, the way of life, are ideally suited to become tourism products because they encompass the features that make a community unique and are experiential in nature (McKercher and Ho 2006). Piyaphan and Suwipa (2009), McKercher and Ho (2006), Schulenkorf (2008). all provide empirical support of the positive relationship between employment opportunities and level of community participation in ecotourism. Thus, it is interesting to reexamine the relationship between Awareness of changing way of life and level of community participation in ecotourism in Yemen context that differ significantly in its economic, social, and environmental conditions from the countries in which this relationship was tested. This may help improve our understanding of the impact of this factor on level of community participation in ecotourism. Therefore, based on the above argument, the following hypothesis is proposed: H1: there is a positive relationship between Awareness of changing way of life and level of community participation in ecotourism in Yemen. 2.9.1.2 Promoting local traditional and culture Theoretically, Promburom, et.al 2009 argued that promote culture and traditional the village leaders and villagers had positive attitude toward tourism because it could promote their culture. Piyaphan and Suwipa ( 2009), believed visitors learned local traditions and culture which will help the community to solicit their support on local cultural promotion and preservation in future. Promburom, et al, (2009), Hassnol (2009), Pongponrat. K. Pongquan.S, (2007), all provide empirical support of the positive relationship between promoting local traditional and culture and level of community participation in ecotourism. Thus, it is interesting to reexamine the relationship between Promoting local traditional and culture and level of community participation in ecotourism in Yemen context that differ significantly in its economic, social, and environmental conditions from the countries in which this relationship was tested. This may help improve our understanding of the impact of this factor on level of community participation in ecotourism. Therefore, based on the above argument, the following hypothesis is proposed: H2: there is a positive relationship between Promoting local traditional and culture and level of community participation in ecotourism in Yemen. 2.9.2 Economic benefits Brandon (1993), Butler (1999), Sebola and Fourie, (2006), Wang and Tong (2009), all provide empirical support of the positive relationship between economic benefits and level of community participation in ecotourism. It is argued that economic benefits; To get different benefits to improving the standard of living of the local population. Moreover, that many ecotourism projects have adopted the generation of economic benefits for the local community as one of their major aims. In addition ecotourism projects that generate a lot of economic benefits to the community, however, these projects have opened the process of decision-making and distribution of these economic benefits to the local population. As well as tou
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