Case assn #3 Essay Example | Topics and Well Written Essays - 750 words

Case assn #3 - Essay Example The CVS Company is well known for its quality health care products. CVS Health Company operates at least 7700 CVS pharmacy and Long Drugs stores. It is the largest pharmacy healthcare provider in the U.S with approximately 200, 000 employees. With the increasing globalization, the company is regarded as one of the companies that are making a global mark in the drug stores industry. However, the company faces stiff competition from other pharmacy providers such as Express Scripts Holding (ESRX) and Wal-Mart Stores Inc. (WMT). In terms of market capitalization, CVS has a value of 93.50 billion compared to 54.28 billion and 245.91 billion for ESRX and WMT respectively. This shows how competitive the industry is. With the increasing competition in the industry, these firms have to design proper strategies in order to remain relevant and competition enough in the industry. Express Scripts Holding and Wal-Mart Stores Inc.-as the main competitors of the Wendy’s company-have some stre ngths and weakness that are worth noting. The main strength and weakness include: Express Scripts Holding and Wal-Mart Stores Inc. are among the known leaders in developing innovative drug stores. Express Scripts Holding and Wal-Mart Stores Inc. draw their strength from their brand image globally. Express Scripts Holding and Wal-Mart Stores Inc. have effectively marketed their products and in addition understand the importance of a quality services. They are continually improving their stores through enhanced technologies. Express Scripts Holding and Wal-Mart Stores Inc. important sustainable competitive advantage is their intangible assets, such as brand image and organizational culture. However, the CVS Company is taking these strengths as challenges to help them improve better. In this regard, the company is focusing on improving its brand globally to help it market its services in the global market. In addition, the company is